Lafayette residents pledge to lose 10k pounds, more new pledges encouraged

LAFAYETTE, Ind. — NBC’s “The Biggest Loser: Couples,” General Mills, Subway, and Feeding America are partnering on the Pound For Pound Challenge, a national initiative encouraging residents in Greater Lafayette and Americans across the country to lose weight to help combat hunger in their local communities.

Radian Research Staff photo

The Pound for Pound Challenge Team at Lafayette based Radian Research.

Recent data from the USDA shows that many residents in the Greater Lafayette area are food insecure, meaning that they don’t always know where they will find their next meal. In total, more than 50 million Americans struggle to get enough to eat, making this an ideal time to get involved in the fight against hunger.

“These are alarming numbers. It is tragic that so many people in our service area struggle with not having enough food,” said Katy Bunder, Food Finders Food Bank Executive Director. “We all likely know someone affected by hunger, and we can all help in the fight against hunger by participating in the Pound For Pound Challenge.”

For every pound of weight participants pledge to lose, the Pound For Pound Challenge will donate 11 cents to Feeding America – enough to secure one pound of groceries on behalf of local food banks, including Food Finders Food Bank – up to a maximum donation of $1,040,000. Pledges will be accepted until May 31, 2011, and 500 people have already pledged to lose 10,418 pounds in the Greater Lafayette area. To join the Pound for Pound Challenge, visit www.PFPChallenge.com and enter your weight loss goals, or simply pledge to maintain a healthy weight.

Bunder credits the efforts of the Pound for Pound “Challenge Champions” in Greater Lafayette for the strong pledge numbers so far. Challenge Champions are active leaders in the community who pledge to lose weight and encourage others to join in the effort to help end hunger in their community.

“Food Finders Food Bank would like to thank Miracles fitness for their partnership in promoting and engaging the community in the Pound for Pound Challenge. We would also like to especially thank Mayor Roswarski of Lafayette, Mayor Dennis of West Lafayette, as well as WLFI Ch.18 News anchors Joe LePage, Laura Kirtley and Niccole Caan for their participation in encouraging the community to participate Pound for Pound Challenge,” said Bunder.

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 June 2019
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